Overview
Creator tags let you label each creator with characteristics that matter to your brand. Tag by niche, content style, audience segment, or any custom criteria. Tags help you keep your database tidy and make campaign planning quicker.
Why use tags
Quick filtering so you find the right creators in seconds
Smarter campaigns by grouping similar creators for targeted briefs
Team alignment through a common vocabulary
Easy reporting with performance rolled up by tag
How to create a tag
Go to Database in the left navigation
Click Creator Tags at the top of the page
Choose New Tag
Give the tag a name and add optional details or notes
Select Save
How to apply a tag to creators
Open the Creators table in Database
Select one or many creators using the check boxes
Click Tag in the bulk actions bar
Pick an existing tag or type a new one
Hit Apply. The tag now shows in the creator row
Filtering with tags
Use the Tags filter on the Database page to narrow results. Combine multiple tags to build laser focused creator lists that you can export or send straight into campaigns.
Example tag ideas
Beauty gurus
Faceless content
Health pros
Informed millennials
Top performers Q2
Gifted only
Best practices
Keep tag names short and consistent
Use singular form to avoid duplicates
Stack tags (for example Beauty plus Top performers) for fine grained segments
Review tags each month to merge or archive any that you no longer need
FAQ
How many tags can I create? Unlimited.
Can I edit or delete a tag later? Yes. Click the three dot menu next to the tag to update or remove it.
Are tags visible to creators? No. Tags are private to your team.
Need help?
If you have any questions, open a live chat with our team by clicking on the purple icon on the bottom right. We are always happy to help.